Is Mobile TV going to make it?

Well it’s a question I’ve asked a number of times before, citing pieces of evidence both for and against. However, I’ve come across two articles within the same week that are both asking the question about whether Mobile TV is going to continue as a viable service… The first article on Broadband TV News states “Mobile TV – looking for the right business model” – and as the title suggests, the business model is a major issue. It was somewhat of a surprise to some within the Industry that actually people wouldn’t fancy paying £5-£10/month (on top of their existing mobile bill) to access TV on the move. Since then, the white knight has been Advertising – yep, if we can offer Ads on the channels, then we can offer channels for a reduced cost, or even free